Arsenal’s chief commercial officer Tom Fox said on Wednesday that Arsenal couldn’t compete against Manchester City’s finances.

Fox said: “You can’t compete against that.”

“We’re a football club in London and we are a global brand, but we would never try to compete against the financial resources of a country.

“I just don’t think that’s a very realistic thing for us to do… trying to chase those types of owners. Obviously it’s just not possible.”

Arsenal owner Stan Kroenke has always wanted the club to spend within their means, Fox reiterated that and also discussed what winning the Premier League could do for the club in terms of receiving cash from sponsors.

He added: “Almost by necessity, we have a financial model that doesn’t allow us to go into the market every summer and buy all of the best players that are for sale.

“(Winning the Premier League) would create a completely different environment and it would be an easier environment in some ways to do business.

“Whatever we do commercially is not anything out fans really want to know or understand. They want the club to be successful… and be able to compete.”

So...

Fox says we can’t afford to buy the best players available every summer, but we know the funds are there but we are hesitant to use them.

Also why is Fox focusing so much on Manchester City and not talking about us and what we aim to achieve.

If we had no money then it would be true for Fox to argue that we couldn’t compete against City but we do have money and a lot of it.

It has been suggested that we can afford to buy at least two more world class footballers.

Why isn’t he talking about spending that money to ensure we continue competing with the Manchester club and help us win the Premier League title.

Lets start focusing on ourselves for once Mr.Fox. Stop talking about Man City and focus on what Arsenal are achieving. Competition is actually elsewhere!

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